CommCore Blog and News
Posts Tagged: Uncategorized
In the first half of 2013, according to Swiss Re, natural catastrophes and man-made disasters caused insured losses of $20 billion. Including non-insured losses the January-June total was $56 billion of total economic losses.
Read more
When Silence Is Not Golden
For a public-facing retail business, silence in a crisis can only worsen things by creating a crisis of confidence with customers, the media, public safety officials and other stakeholders. St. Louis-based regional grocery chain Schnuks is finding out the hard way. Read more
The After-Crisis Analysis. Did it work?
It’s always easy to analyze a crisis in real time. But how do you measure the success of the crisis communications? Simple. Is the story still in the news? Read more
Video Blog: “A tale of two universities”
NEGATIVE HEADLINES: THE IMPORTANCE OF PROACTIVE MEDIA RELATIONS AND MESSAGE DEVELOPMENT
Most people know intuitively that eating healthy food is a good thing; one generally doesn’t associate a negative news headline associated with it. But at a time when the state of the economy has consumers tightening their family budgets, the questions is, at what price will they still opt for healthier fare?
Read more
Passing the Red Faced, Smell Test
If you have never heard the term before, this means you are in a crisis double whammy. Most PR and Crisis experts recommend that if an action, project or activity will cause embarrassment, then think twice before going ahead. Read more