Our top blogs of 2013 gave insight and advice on dealing with Crisis missteps, information leaks, and operational crises. For 2014, two suggestions – one for Crisis prevention, one for reputation enhancement: Reactive: organizations need to shore up brand monitoring and protection, due to the speed with which information can spread across social media.
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CommCore Blog and News
Posts Tagged: Super Bowl
NFL Should Throw a Penalty Flag at Its Crisis Response
So, let’s get this straight: a packed New Orleans Superdome, billions watching on TV during a 34 minute blackout and no one from the NFL either says anything to the crowd, goes on TV or does an interview with CBS?
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There is no one-size-fits-all media interview
Watching the post-game interviews on the Super Bowl and thinking back on recent media trainings reminded me that there is no such thing as a “typical” media interview. Once we remember that reporters are all different and that their approaches and objectives differ, then it changes the way any spokesperson should prepare.
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