While history may not repeat itself, at the very least it often rhymes. We all remember the turbulence of the last academic year. The fallout included multiple resignations of university leaders, arrests and a huge drop in alumni giving.The Read more
CommCore Blog and News
The Yes& CommCore Observer: Navigating What Employees Say on Social Media – or to the Media – During a Crisis
During a communications crisis, the rapid release of information can lead to the spread of misinformation, which can harm an organization’s reputation, create panic, and complicate crisis management efforts.
Most organizations have a social media policy for employees about discussing workplace information. Read more
The Yes& CommCore Observer: Don’t Let a Cyber Security Incident Ruin Your Reputation
Does your organization have a cyber security incident response plan in place?
The recent spring storms and tornadoes in Texas left over one million people without power. Electricity is one of those things that you don’t think about until you don’t have it … and if you don’t have a backup generator, your food will spoil. Read more
The Yes& CommCore Observer: It Shouldn’t Take a Bridge Collapse to Update a Crisis Plan
As the Port of Baltimore slowly reopens to commercial traffic and the delicate process of removing the massive steel pieces from what is left of the Francis Scott Key Bridge, it’s not too early to find crisis communications lessons from how information about the disaster was disseminated. Read more
The CommCore Observer: Speaking Out – It’s Complicated
A recent article in the Harvard Business Review How Companies Should Weigh in on a Controversy starts with parallel stories of Bud Light and transgender influencer Dylan Mulvaney, and Brazilian cosmetics company Natura and its sponsorship of a transgender actor Thammy Miranda. Read more
Client Spotlight: The First Black Rockette Looks to CommCore for Media Training
For the February issue of The Observer, CommCore reached out to client Jennifer Jones, an acclaimed performer, cancer survivor, author, and the first Black Rockette in the world, of the renowned Radio City Music Hall Rockettes. Read more
The CommCore Observer: Be in the Room Where it Happens in 2024
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The CommCore Observer: Apologies “AND” – Don’t just say you’re sorry
The recent uproar about changes to Delta Airlines Sky Miles program and apologies from CEO Ed Bastian got us thinking yet again about when and how to apologize, with the added emphasis on the word “AND” – AND what are you going to do about it? Read more
The CommCore Observer: Cybersecurity Awareness Month – AI – Adds a New Wrinkle
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We are about half-way through October, aka, Cybersecurity Awareness Month. Communicators should be using this time to alert employees, retirees, vendors, shareholders, and their families and friends about being more aware of their on-line habits and the increasing danger of generative AI scams and attempts. |
The CommCore Observer: When to Put Your CEO Out-Front in a Crisis
Last month, we wrote about when to ask the CEO to serve as lead spokesperson or representative of the brand in a proactive, positive communications situation. What about a crisis or emergency?