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Business Insider Names CEO Andy Gilman Among “Top Communications Experts CEOs Scramble to Hire in a Crisis”

We were so pleased our CEO Andy Gilman received a special feature on Business Insider’s prestigious Top 18 PR Experts CEOs Scramble to Hire in a Crisis.

"Today, every crisis has a factor of everyone chiming in on minute one, and getting their news from a million sources."When companies, executives, celebrities, and organizations of all kinds face reputational crises, they call on PR experts to do damage control. As a leading crisis communications firm, CommCore partners with our clients to ensure they are properly prepared before, supported during, and helps repair damaged brands and reputations after a crisis.

Business Insider reports that CEOs keep professionals like Andy Gilman on speed dial to influence press coverage and keep their businesses humming. The publication identified 18 PR execs who’ve handled some of the biggest controversies in recent years. They list today’s deep polarization, labor disputes, online misinformation, and cultural conflicts as key drivers of an increased need for crisis communications counsel and advisory services like those CommCore provides.

Insider reports that today’s PR crisis clients are often seeking proactive advice on potential outcomes of regular events like product launches, marketing campaigns, and executive hires.

Insider ranked PR experts based on their client list, influence, and impact, including both boutique firms and global agencies.

They say, “Gilman, who launched DC’s CommCore nearly 40 years ago, has counseled clients through some of the most pivotal crisis situations of the past few decades. He advised Johnson & Johnson during the 1982 Tylenol poisoning crisis; consulted Canada’s government during the 2003 SARS outbreak; and has trained executives at GM, PepsiCo, and several pharma companies.”

Recent themes of CommCore’s recent work include cybersecurity, gun violence, labor, and healthcare, Gilman told Insider. Situations have involved a ransomware attack on a medical-device company, active-shooter crisis-response plans for a manufacturer, and corporate comms counseling through labor negotiations.