As we celebrate the 50th Anniversary of the Apollo 11 lunar vehicle landing on the moon, we think of Neil Armstrong’s infamous first words upon stepping down on the surface. We think of the historic moment the American flag was planted and Buzz Aldrin saluted. Read more
CommCore Blog and News
Posts Tagged: Nick Peters
Gillette Ad Challenges Toxic Masculinity in the #MeToo movement
We Believe: The Best Men Can Be is a new ad from Gillette taking aim at toxic masculinity in the era of the #MeToo movement. The video quickly went viral as consumers applauded Gillette’s efforts while others blasted the brand sending #GilletteBoycott trending. Read more
Resignation of Papa John’s Chairman John Schnatter Draws Comparisons to Fmr. Uber CEO Travis Kalanick
After admitting he used the “N-word” during a company conference call in May, Papa John’s founder and CEO John Schnatter resigned as chairman earlier this week. This was not the first time he received media backlash after his controversial comments. Read more
SVP Nick Peters quoted in CNN Money article on CEO’s response to Trump’s immigration border policy
The images from the warehouses and tent camps along the Southern Texas border where thousands of immigrant children have been detained after being separated from their parents are powerful. Now, top executives and CEOs of American companies such as Apple, JPMorgan Chase, Goldman Sachs and others are condemning the Trump administration’s policy. Read more
What Were They Thinking: 76ers Storytelling Cements Team Bond
Of Snakes, UFOs, Coffee and Quantum Theory: CommCore’s Nick Peters “What Were They Thinking?” video blog explains the 76ers’ Winning Secret.
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What Were They Thinking: Heineken Beer Ad Protest Lights Up Social Media
In this episode of CommCore’s “What Were They Thinking” SVP Nick Peters looks at a recent Heineken TV ad that sparked social media protest before the company pulled it.
Make Sure Your Media Message is On-Point.
Read moreWhat Were They Thinking: A Handheld Device Could Put Your Firm At Risk
CommCore SVP, Nick Peters discusses how a cyber-attack on a small device could quickly turn into a large crisis communications issue.
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U.C. Irvine Gets It Right…Eventually
CommCore SVP, Nick Peters discusses a recent event that put U.C. Irvine in the news.
What Were They Thinking? Facebook’s Big Fat Faux Pas
CommCore SVP Nick Peters discusses Facebook and Instagram’s fat shaming faux pas in this edition of “What Were They Thinking?”
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What Were They Thinking? Flooding in Paris: Crisis Planning Pays
CommCore SVP Nick Peters discusses how Paris’ crisis strategy is paying off in the midst of the flooding taking over the city.
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