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CAPping 30 Years in Business: Lessons from an Ongoing Successful Run
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In honor of CommCore’s 30th Anniversary, we invite you take this brief survey that explores the past and future of media and crisis coaching. Your responses are important in seeing how our training has affected your view of the media and your preparedness in certain situations.
How popular would sushi be if its menu description was “cold, dead fish”?
The challenge in message development, especially for an issue or product that you see all the time, is to make it interesting and memorable. Read more
The following post is by Summer Intern: Samantha Blumberg, sblumberg@localhost
Seems as if retailers’ marketing tactics are causing a lot of PR headaches of late.
First it was Amazon getting blowback recently over their Prime Day promotion that industry observers and customers criticized as a “crappy yard sale” in articles and on social media. Read more
As CommCore’s Nick Peters noted in our video blog, What Were They Thinking, Reddit’s interim CEO Ellen Pao took harsh criticism for a host of management actions and changes that culminated in her firing of the well-liked Victoria Taylor who ran the website’s popular discussion forum: Ask Me Anything. Read more
Changes at work we recognize:
A story on low morale among federal workers on NPR’s Morning Editionthis morning contained one of those memorable quotes of the type that we at CommCore work with our clients to create. Read more
A new globalstudy of public attitudes by Ketchum Public Relations’ Leadership Communications Monitor reinforces the existence of a gap between organizational leaders and a critical leadership skill – communication ability. Read more