Recently, Forbes published a list of the top ten CEO screw-ups for 2010. It confirms what most of us expected to see, but there were a few that stood out.
Read more CommCore Blog and News
Trust on the Rise in 2010: Real Restoration or a Blip?
By many accounts, trust in US companies has surged off its lows in 2008 and 2009 by 18% or more. One source is the Edelman Trust Barometer. What does this mean?
Read more SUBJECTIVE OBJECTIVITY
Former New York Times economics reporter Peter Goodman’s explanation for leaving the eminent newspaper to join the Huffington Post (http://www.huffingtonpost.com/) raises interesting questions about (a) the past and future relationship between journalists and Subject Matter Experts, and (b) the lengths to which journalists have always gone to color their stories with some form of opinion. Read more
Keep Derek Jeter. Don’t negotiate in the press.
Why is it that smart people who should know better don’t know how to keep from washing their dirty laundry in public?
The last couple of days have been relatively quiet, but last week was an embarrassing time for all involved.
The Carnival Splendor’s Social Media Strategy
Carnival Cruise Lines is getting generally high marks for its customer relations and public relations response to the highly-publicized misfortune that befell its “Carnival Splendor” earlier this month. The ship and passengers were stranded at sea for days with no power after an engine room fire, and the vessel had to be towed in to port. Read more
Communications/Negotiations Lessons from Ted Kheel
Noted labor lawyer and negotiator par excellence, Theodore W. Kheel, passed away this week. As the obituaries attest, for the better part of four decades Ted was the key connector between management and labor in New York City and in Washington.
Read more “Neutral Sentiment” in Social Media
As Social Media Monitoring and Measurement becomes increasingly defined and sophisticated, it appears that the communications industry is beginning to settle on common terminology regarding results or impact. But one important area where differences remain is on the meaning of the crucial term “Sentiment” – specifically “Neutral Sentiment.”
Read more It may be legal, but is it the right thing to do?
A recent decision by the National Labor Relations Board raises interesting questions about the difference between the legal right to post anything in social media and the practical implications of such a posting.
THE INFAMOUS “INTERNET” FALSE ASSUMPTION: A LESSON FOR COMMUNICATORS
One of the biggest mistakes a professional communicator can make is assume that because he or she is knowledgeable at communications now, or was good at it in the recent past, that that will always be the case. Read more
A New Look at an Old Adage
The old adage says that any publicity, even if it’s bad, is better than no publicity. As adages go, this one has been proven wrong enough times to merit relegation to the dustbin of sound bites. Read more