The powerful winter storms across much of the U.S. highlight the communication problems faced by government, utility company and transportation officials. Really bad weather always means trouble for communicators. Being visible when visibility is near zero is essential. Read more
CommCore Blog and News
CommCore Shares Photos on FlickR
Happy Monday! We’re starting off the week with a picture update. CommCore has recently joined FlickR. Check out the link to see our photo albums so far and leave us suggestions about what else you would like to see on our FlickR page! Read more
Survey Says: Sexy Female TV Anchors Don’t “Communicate.”
A very clever Indiana University experiment has firmly established what most of us have probably intuited: sexy, attractive, sultry-sounding female TV anchors boost ratings by drawing male viewers, but the men don’t remember what was being communicated: http://bit.ly/hPzh96 Read more
Is Business Jargon Good or Bad?
OMG, I can’t believe that the business clichés are under siege. Have fun reading a recent LinkedIn discussion on business buzzwords (BWs) and which ones communicators would like to see dropped from our lexicons. Read more
Is Goldman Sachs in Danger of PRing itself into Mediocrity?
It is PR gospel that Goldman Sachs and its leadership have committed a series of communications blunders, particularly in the past two years, which have dinged its otherwise stellar reputation. As a result, the firm has embarked on leadership “road shows” and other PR activities in an effort to repair its image. Read more
Bringing out the passion…
The Chevrolet Volt electric/hybrid car has won numerous awards, including the coveted Car of the Year (COTY) at the North American International Auto Show (NAIAS).
CommCore was privileged to work with the Chevy team on messaging and media training throughout the development of the vehicle up through the launch.
Read more Of Sound Bites and the Vitriol Police
The punditry since the tragic shooting of Congresswoman Gabrielle Giffords and others in Tucson, Arizona suggests we are in for an extended period of dissection of public comments past, present and future. Read more
Is it Any Easier to Restore Trust When You Are Clearly the Victim?
From our point of view, the years-long debate on whether vaccinations cause autism should be coming to an end. Just last week, Ron Winslow of the Wall Street Journal may have put the proverbial nail in the coffin with his article that the evidence has been largely discredited and medical journals like The Lancet and The British Medical Journal have published articles showing the connection as fraudulent. Read more
You Are What You Wear
“Perception is Reality” is just one of the bromides quoted regularly whenever the subject of first impressions comes up. Others include, “What You See is What You Get,” and “Clothes Make the King” to mention a couple. Read more
Making Statistics Sing and Dance! (Or at least a little less boring)
Hans Rosling is a Swedish medical doctor, academician and statistician – but he is also an engaging and entertaining public speaker. He has captivated audiences large and small for many years and the world over.
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