The SEC’s Regulation Fair Disclosure, or Reg FD has been in effect for nearly 12 years now and essentially requires public companies to widely – not selectively – communicate material information. Read more
CommCore Blog and News
The Komen firestorm, and flip-flop
The sudden reversal by the Susan G. Komen For The Cure foundation will likely not end the controversy over its temporary withdrawal of funding for mammograms from Planned Parenthood. Without taking a position on the decision itself, and on the reversal, as communications consultants we at CommCore have several observations:
· Why did they make the original announcement in the midst of a bitterly contested Presidential and Congressional election year in which Culture War issues such as abortion – which Planned Parenthood provides on-demand – are among the most divisive?
Read more Dale Weiss, Sr VP of Training, CommCore Dallas Office – Durable Messaging
Faux Pas in Quebec: National/Provincial Pride and Brand Loyalty
When the fabled Montreal Canadiens NHL hockey team hired Randy Cunneyworth as their interim head coach in December, they knocked over a hornet’s nest of controversy so fierce that General Manager Pierre Gauthier – himself French Canadian – had to issue a rare public apology.
Read more Top 10 Social Media Gurus of 2011
The Pulse’s Top 10 Social Media Influencers of 2011 illustrates the variety and importance of social media engagement. Included are professional bloggers, corporate communicators, marketers, consultants, authors, and ordinary citizens. Some favor Facebook, others Twitter and Google+.
Read more Video: Reasons for Journalists and PR to Fall in Love
What should PR people know about the Media…Yet again.
Think of the wonderful sparring partners in fiction, film and TV. Is there any better metaphor for the co-dependent relationship between reporters and PR professionals?
As the saying goes, “Can’t live with ’em. Read more
Media Engagement 101
Two items reminded us of the value of proactively engaging with the media.
Item 1: In a recent NY Times profile, General Motors CEO Dan Akerson said: “I’d been in private equity for eight years, and my attitude was I don’t talk to the press if I don’t want to. Read more
Top 10 Social media Blunders: Viral Ooops Won’t Cut It
Social media is now such a standard communications and PR tool that lists such as Advertising Age’s top-10 social media blunders are annual postings. The snafus listed in this 2011 edition are instantly recognizable in fewer words than it takes to fill a 140-character Twitter feed.
Read more To Tweet or Not to Tweet
Will they ever learn? A few simple social media tips could have helped Kansas Governor Sam Brownback avert a Twitter-imposed reputation crisis, a seemingly growing trend among public figures. When high school student, Emma Sullivan visited the state capitol, she tweeted “Just made mean comments at gov brownback and told him he sucked, in person #heblowsalot.” Read more