Justin Bieber recently became a social media target – not just someone to follow – after his visit to the Anne Frank House in Amsterdam. He signed the guest book saying he hoped that the teenage Holocaust victim “would have been a belieber,” causing an uproar once it was posted on the museum’s Facebook site.
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Prepared for the Onslaught
The West Clinic of Boston’s Beth Israel Deaconess Hospital was among those institutions affected by the Boston Marathon bombing. Not only did they have to deal with the influx of 24 victims including the suspect who died, Tamarlan Tsarnaev, but with some 1,000 media requests. Read more
Can Advertising improve your Presentation Skills?
Advertising offers a number of tips for Presenters. Advertisers know you have to hook an audience, get them to react to your message and do something like click on a link or buy a product.
Read more Cell Phones and Bandwidth at the Boston Marathon
Cell phone traffic was jammed on Monday in Boston. Despite early rumors that Boston police decided to shut down cell phone towers following the blasts, fearing more duffel bag bombs could be remotely activated, wireless carriers said the issue was that the cell phone network was simply overloaded.
Read more “Is This Another One of Your Crazy Drills?”
When the Emergency Room staff at Boston’s Tufts Medical Center heard of explosions at the Boston Marathon, Emergency Management Chief Robert Osgood said staffers turned to him and asked, “Is this another one of your crazy drills?” Read more
Big Mac’s Simple Focus
The story behind McDonald’s new focus on improving service is informative for professional communicators on several fronts:
· McDonald’s executives reduced their analysis of the company’s recent earnings slump with a PowerPoint slide that had three, plain non-jargon words: “Service is Broken.”
Read more Public Speaking Lessons from the NCAA Basketball Tournament
Isn’t the goal of any speaker to motivate the listener to respond to the information and take action?
Read more With few exceptions, we’re not just there to hear our own voices – we want results.
When Silence Is Not Golden
For a public-facing retail business, silence in a crisis can only worsen things by creating a crisis of confidence with customers, the media, public safety officials and other stakeholders. St. Louis-based regional grocery chain Schnuks is finding out the hard way. Read more
Apology…accepted?
One of the most difficult communications challenges is an institutional apology.
Often we are told not to say we’re “sorry” on behalf of an organization if we can get around it, for example by expressing “regret” at an outcome from this problem or that.
Read more The Communications Gap in Leadership
A new globalstudy of public attitudes by Ketchum Public Relations’ Leadership Communications Monitor reinforces the existence of a gap between organizational leaders and a critical leadership skill – communication ability. Read more