Former Yankee great Don Mattinglywas known as “Donnie Baseball” during his career in New York in the 1980s and 90s. His dignified demeanor was as emblematic of the most storied franchise in American sports as his talent. Read more
CommCore Blog and News
What Pasta Will You Buy This Week?
Barilla Pasta’s crisis whirlwind started with a comment in Italy (probably in Italian). Within days it became a trending hashtag on Twitter and Facebook, a global electronic boycott, spoof commercial ads on YouTube and Vine, and now Ad wars with competitors like Bertolli being shared on Instagram and across the Internet. Read more
The Cure for CEO Social Media-itis
A lot has been said about CEOs and Social Media. But few postings we have seen are as to-the-point and informative as Joshua Steimle’s column on Forbes.com, The Anti-Social CEO’s Guide to Social Media. Read more
Pitcher Needs Pitchman Relief
Just because you’re a star baseball pitcher doesn’t mean you’re a good pitchman. The New York Mets’ Matt Harvey – on injured reserve and potentially facing Tommy John surgery – needs more than a physical trainer these days.
Read more Facebook “Likes” As Political Yard Signs
The ruling by a federal appeals court that a “like” or a comment on Facebook is a form of protected free speech has major implications for professional communicators. The higher court reversed a Virginia district court decision upholding the dismissal of employees in the Hampton, VA sheriff’s department four years ago because they “liked” and commented on an election opponent’s campaign Facebook page. Read more
Find A Way-It Works
Diana Nyad’s mantra “Find a way” was the inspiration that led to her record-breaking swim from Cuba to Key West. In her post-swim press conference, Nyad cited examples of her various work-arounds, i.e.
Read more The Trouble with Lines and Lips
A year ago President Obama stated publicly that any use of chemical weapons by Syria’s President Assad was “a red line” that could not be crossed. It was a strong, visual metaphor. Read more