Read more
CommCore Blog and News
CommCore’s “What Were They Thinking” Video: Air New Zealand
Read more
CommCore’s Video: What Were They Thinking: 2014 Sochi Olympics
Read more
CommCore’s “What Were They Thinking” Video: CVS
Read more
CommCore’s Video: “What Were They Thinking” NY Congressman Michael Grimm
Read more
It’s Even Less About You Than Before
A recent studyby the Corporate Executive Board of B2B buying concludes with the dramatic statement, “Solution-Selling No Longer Works.” It’s now all about “Content Marketing” – creating content that a customer really wants because attention spans have dropped from 12 seconds in 2000 to 8 seconds in 2013.
Read more CommCore’s Video: “What Were They Thinking” Robert McDonnell
Read more
CommCore’s “What Were They Thinking” Video – Duracell & Seattle Seahawks
Read more
CommCore’s “What Were They Thinking?” Video — Freedom Industries President Gary Southern
Read more
Archive +
Get the Yes& CommCore Observer
Sign up for the Yes& CommCore Observer, a monthly email newsletter packed with actionable takeaways drawn from the changing landscape of communications & PR today.