New Balance shoes is the latest unfortunate victim of the “be careful what you say getting taken out of context” syndrome, aka what happens when your mainstream media interview collides with social media. Read more
CommCore Blog and News
Quote Puts New Balance, Off Balance
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Dale Weiss in Wall Street Journal on India-based company Tata’s Recent Crisis
In The Wall Street Journal on November 7th 2016, CommCore SVP Dale Weiss provides a situational analysis of Tata’s recent move of unexpectedly ousting its chairman in favor of the man who held the position before him. Read more
Wells Fargo’s Crisis Response: Could the Debacle Have Been Prevented?
The missteps in Wells Fargo’s fraud scandal response are well documented. As crisis consultants, our clients are asking us: Could this now chronic crisis have been prevented?
Yes and no. At least a more in-tune management could have kept this from getting worse:
- When employee letters citing fraud – one dating back to 2007 — and a petition from 2014 signed by thousands of employees complaining about draconian sales quotas are sent to management, don’t dismiss them.
U.S. Veterans Go Warrior Hiking
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The Do’s and Don’ts of Preparing for Conference Season
Do’s:
– Check out the conference sponsors as potential client contacts, not just the attendees. Sponsor organizations often send executives and “buy” decision makers.
– Post unbranded content on the conference blog if possible. Read more