Networking in the digital age is made easy because of general professional networking sites like LinkedIn and Beyond.com, and industry-specific sites such as Makerbase and EFactor. But EFFECTIVE digital networking is a skill. Read more
CommCore Blog and News
Tips for Effective Storytelling
Out with the long, drawn-out stories; in with the short, and straight-to-the-point storytelling.
Successful spokespeople know how to make their points in a clear, concise and confident manner. At CommCore we teach our clients that the best way to get through to your audience is through storytelling. Read more
Delta’s Rapid Response: The Right Thing
CommCore SVP, Nick Peters takes a look at Delta’s well handled crisis that occured over the Thanksgiving Holiday. The video that sprung this crisis into the mainstream news can be viewed here
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Tips for Connecting with your Audience
Before any internal or external presentation you should have an idea of what your audience wants out of it. Ask yourself about the purpose of your presentation, and if it fits the audience’s wants. Read more
How A Tweet Knocked New Balance Off Balance
New Balance shoes is the latest unfortunate victim of the “be careful what you say getting taken out of context” syndrome, aka what happens when your mainstream media interview collides with social media. Read more
Quote Puts New Balance, Off Balance
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Dale Weiss in Wall Street Journal on India-based company Tata’s Recent Crisis
In The Wall Street Journal on November 7th 2016, CommCore SVP Dale Weiss provides a situational analysis of Tata’s recent move of unexpectedly ousting its chairman in favor of the man who held the position before him. Read more
Wells Fargo’s Crisis Response: Could the Debacle Have Been Prevented?
The missteps in Wells Fargo’s fraud scandal response are well documented. As crisis consultants, our clients are asking us: Could this now chronic crisis have been prevented?
Yes and no. At least a more in-tune management could have kept this from getting worse:
- When employee letters citing fraud – one dating back to 2007 — and a petition from 2014 signed by thousands of employees complaining about draconian sales quotas are sent to management, don’t dismiss them.
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