Written by: Melissa Gustafson, Spring Intern
Organizational leaders – especially CEOs – are what we at CommCore call “Communicators-in-Chief.” Every nuance of how they come across in speeches, briefings, interviews, and meetings conveys their brand message. Read more
CEO Andrew Gilman was quoted in The New York Times article, “United Airlines Passenger Is Dragged From an Overbooked Flight”;
Andrew D. Gilman, the chief executive of CommCore Consulting Group, a crisis communications firm, said the situation would probably make people reconsider whether they wanted to fly United. Read more
CommCore’s Nick Peters weighs in Nivea’s ill-advised Facebook ad campaign
90+% of corporate executives report they aren’t prepared to handle a major cyber attack, according to a leading I.T. security firm.
Whether you’re a small business concerned about a possible cyber security crisis or a large business continuing to update cyber-communications crisis policies, here are three useful suggestions to start implementing now:
1. Read more
By: Max Nelson
A recent highly-publicized study by economists from MIT and Boston University concluded that automation is primarily responsible for American job loss. They claim that over the last 20 years, modern industrialization techniques rather than trade have been the main factor in the erosion of manufacturing jobs. Read more
Data breaches are a matter of “when,” not “if” they will happen. Recently Saks Fifth Avenue was breached and customers’ personal information was exposed on its website. Other well-known companies like McDonald’s and Forbes, and numerous public figures have been recent victims of Twitter hacks. Read more
The most effective public relations strategy is when a company’s leadership is open to discussing when, and when not, to speak with the media.
For early-phase companies, particularly in biotechnology, it is essential to first identify target media, and customize messages to an audience.This Read more
Three words you would use to describe your leadership style…
I’d say I’m collaborative, creative, and candid. I thrive on being part of a team that is solving a problem on behalf of a client. Read more