Much has been written about the importance of CEOs engagement with consumers in social media, especially via their Facebook accounts. Yet recent marketing research reveals though companies are increasingly communicating with consumers via social media, many CEOs are still resistant to engage personally:
CommCore CEO Andrew Gilman was quoted in The Ladders article “United debacle: When can employees speak up?” providing analysis on United Airline’s company culture.
Andrew Gilman, President and CEO of CommCore Consulting Group, told Ladders about the nature of the flight industry. Read more
CommCore’s CEO Andrew Gilman was recently quoted in the Washington Post’s article on a recent United Airlines mishap,
Attention, United Airlines passengers: Don’t forget to lather up with “Off.”
A couple returning from vacation in Mexico apparently brought on an unexpected passenger: a scorpion. Read more
CommCore CEO Andrew Gilman was quoted on the recent United Airlines crisis in the Washington Post’s article, “Why people will keep flying United even if they don’t want to”
And then there is the latest passenger scandal. Read more
CommCore CEO Andrew Gilman was quoted in Digiday’s article, “‘Not something that can be spun’: United is a brand in crisis”
“The leggings incident was embarrassing and may have been exacerbated by internet trolls, but this is an unmitigated disaster,” said Andrew Gilman, chief executive of the crisis communications firm CommCore Consulting Group. Read more
Written by: Melissa Gustafson, Spring Intern
Organizational leaders – especially CEOs – are what we at CommCore call “Communicators-in-Chief.” Every nuance of how they come across in speeches, briefings, interviews, and meetings conveys their brand message. Read more
CEO Andrew Gilman was quoted in The New York Times article, “United Airlines Passenger Is Dragged From an Overbooked Flight”;
Andrew D. Gilman, the chief executive of CommCore Consulting Group, a crisis communications firm, said the situation would probably make people reconsider whether they wanted to fly United. Read more
CommCore’s Nick Peters weighs in Nivea’s ill-advised Facebook ad campaign