CommCore CEO, Andrew Gilman was quoted in the PR News article, “PR Advice for Hillary Clinton After Brazile Report in Politico” regarding communications tips on how to approach next steps when providing follow up statements to the media. Read more
CommCore Blog and News
Crisis Communications Training: NPR on Our Trademarked “Pressure Test” – Fast, Flexible, Factual
NPR’s “Here & Now” did an interview with CommCore SVP Dale Weiss on the Pressure Test Crisis Communications Training CommCore ran for the New York Times. Listen to the NPR segment here. Read more
Tips: How to Manage a Crisis
Smart companies have crisis plans for when – not if – an incident occurs that disrupts business or damages their brand reputation. However, in today’s fast-paced, social media-dominated world, these plans need to be reviewed and updated on a regular basis to keep pace with an ever-growing set of potential threats: unsubstantiated damaging rumors, cyberattacks and data breaches, natural disasters, and unethical executive behavior to name a few. Read more
The Power of Association
The power of association – who or what the public associates your organization with — plays an increasingly large role in your organization’s brand reputation, especially in today’s social media-driven environment. Read more
CommCore CEO, Andrew Gilman Quoted in PR News
CommCore CEO, Andrew Gilman was recently quoted in PR News in the article “Tillerson Disses the Boss: What the Morale Cleanup Might Look Like”
Read moreSuch a comment can mean many things, of course: The person who uttered it may be frustrated and wants to resign or be fired.
CommCore SVP, Dale Weiss Quoted in The Wall Street Journal on Marriott’s Hurricane Response
CommCore’s SVP, Dale Weiss was recently quoted in The Wall Street Journal article “Crisis of the Week: Marriott Sails Into a Hurricane of Criticism.”
Organizations communicating in the middle of a crisis or emergency need to follow the “three F’s”: be fast, be flexible, be factual. Read more