The benefits of media training are many, but unfortunately many people wait until they make a major public gaffe to get media-trained.
Have you ever been in a media interview with a journalist and found yourself:
CommCore CEO Andy Gilman quoted in PR News “Mark Zuckerberg Offers a PR Lesson on Capitol Hill,” following Zuckerberg’s hearing Tuesday afternoon.
As a result, what some thought might be an antagonistic session resulted in “no knockouts, no standing 10 counts, only a good deal of sparring.” Read more
Here’s what you can expect of substance at this week’s hearing with Mark Zuckerberg CEO and founder of Facebook. Not much…unless he makes a very big gaffe.
Remember: high profile hearings are more theater than substance. Read more
Written by: Imani Yorker, Spring intern
Fox News host Laura Ingraham’s troubles persist. She continues to lose advertisers even after taking a forced “vacation” following her tweet attacking David Hogg, the Parkland Florida school massacre survivor who was an organizer of the recent march in Washington, DC. Read more
CommCore CEO Andy Gilman quoted in Digiday’s “‘It’s still all reactive’: Rating Mark Zuckerberg’s redemption tour,” following Facebook latest breaking story in regards to Cambridge Analytica’s misuse of Facebook users’ profile information for political gains. Read more
Today CommCore, the Media Training Company, celebrates the 2nd annual International Fact-Checking Day. Started last year by the Poynter Institute for Media Studies, a school for journalism in St. Read more
In this episode of CommCore’s “What Were They Thinking” SVP Nick Peters looks at a recent Heineken TV ad that sparked social media protest before the company pulled it.
Three words you would use to describe yourself…
Enthusiastic, Organized, Planner
What are you most passionate or inspired by…
I am passionate about food. Aside from merely eating it or trying new restaurants, I’ve immersed myself into the culture of it through books (cookbooks, fiction, and non-fiction), newspaper articles, TV shows, and social media. Read more
CommCore CEO Andrew Gilman was recently quoted in an article by the LA Times “Questions mount for Facebook — and Mark Zuckerberg isn’t answering them” about how Facebook executives have remained silent regarding Cambridge Analytica’s use of more than 50 million Facebook users’ accounts. Read more
Not even three months into 2018, and from a crisis communications standpoint it already feels like a full year: Parkland. #MeToo. North Korea. Steel and aluminum tariffs. “Sh#thole countries.”
Are there any lessons leaders can glean from these controversies? Read more
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