In this episode of CommCore’s “What Were They Thinking” SVP Nick Peters looks at a recent Heineken TV ad that sparked social media protest before the company pulled it.
CommCore Blog and News
Welcome Sam Cohen to our DC office
Three words you would use to describe yourself…
Enthusiastic, Organized, Planner
What are you most passionate or inspired by…
I am passionate about food. Aside from merely eating it or trying new restaurants, I’ve immersed myself into the culture of it through books (cookbooks, fiction, and non-fiction), newspaper articles, TV shows, and social media. Read more
CEO Andrew Gilman Quoted in the LA Times
CommCore CEO Andrew Gilman was recently quoted in an article by the LA Times “Questions mount for Facebook — and Mark Zuckerberg isn’t answering them” about how Facebook executives have remained silent regarding Cambridge Analytica’s use of more than 50 million Facebook users’ accounts. Read more
The ABCs of the Three Fs Rule
Not even three months into 2018, and from a crisis communications standpoint it already feels like a full year: Parkland. #MeToo. North Korea. Steel and aluminum tariffs. “Sh#thole countries.”
Are there any lessons leaders can glean from these controversies? Read more
CEO Andrew Gilman Quoted in Politico
CommCore CEO Andrew Gilman was recently quoted in an article by Politico “Trump flips his own script when it comes to Stormy Daniels” on how the Trump administration should handle communication surrounding the story. Read more
Communications Lessons from the Olympics
Olympic stars are gifted athletes. A precious few become celebrities with their own personal brands. How two of them handled adversity in the winter games in Pyeong Chang, South Korea provides media training takeaways for anyone dealing with the press. Read more
Meet Our Spring Intern Imani!
Welcome Imani Yorker to the CommCore team. Imani is currently an undergrad at the University of Maryland College Park. She’s a double major in Communications, Public Relations and Sociology. Learn more about her below. Read more
Meet Our New Spring Intern Samy!
Welcome Samy Ahmed to the CommCore team. Samy is currently a graduate student at American University. Learn more about him below.
Three words you would use to describe yourself…
Ambitious, Brilliant, Cheerful. Read more
What Were They Thinking: A Handheld Device Could Put Your Firm At Risk
CommCore SVP, Nick Peters discusses how a cyber-attack on a small device could quickly turn into a large crisis communications issue.
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