The recent spring storms and tornadoes in Texas left over one million people without power. Electricity is one of those things that you don’t think about until you don’t have it … and if you don’t have a backup generator, your food will spoil.
As the Port of Baltimore slowly reopens to commercial traffic and the delicate process of removing the massive steel pieces from what is left of the Francis Scott Key Bridge, it’s not too early to find crisis communications lessons from how information about the disaster was disseminated.
A recent article in the Harvard Business Review How Companies Should Weigh in on a Controversy starts with parallel stories of Bud Light and transgender influencer Dylan Mulvaney, and Brazilian cosmetics company Natura and its sponsorship of a transgender actor Thammy Miranda.
For the February issue of The Observer, CommCore reached out to client Jennifer Jones, an acclaimed performer, cancer survivor, author, and the first Black Rockette in the world, of the renowned Radio City Music Hall Rockettes.
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The recent uproar about changes to Delta Airlines Sky Miles program and apologies from CEO Ed Bastian got us thinking yet again about when and how to apologize, with the added emphasis on the word “AND” – AND what are you going to do about it?
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We are about half-way through October, aka, Cybersecurity Awareness Month. Communicators should be using this time to alert employees, retirees, vendors, shareholders, and their families and friends about being more aware of their on-line habits and the increasing danger of generative AI scams and attempts. |
Last month, we wrote about when to ask the CEO to serve as lead spokesperson or representative of the brand in a proactive, positive communications situation. What about a crisis or emergency?
A recent study by FTI and a Washington Business Journal article on the CEO as the embodiment of the company or organization’s brand got us thinking. Since CommCore works in both camps – proactive communications for media interviews and presentations, and reactive crisis communications and reputation protection, we will devote 2 issues of The Observer, our monthly newsletter, to this topic.
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