Observer Archives - Yes& CommCore Consulting

The Observer: Media Training Tips to Master Reporter Cadence

May 16, 2025 by Amy Doman

Journalists pride themselves – as they should – at being unpredictable during interviews. Where’s the fun if there are no curveballs heaved at you from time to time?! There is, though, a common process cadence that many reporters follow during the actual Q&A – particularly for print/online interviews that tend to run anywhere from 15 to 45 minutes. Read more

The Observer: You Time–Effective and Persuasive Communications During Uncertainty

April 8, 2025 by Amanda Jenkins

Updating and engaging in social media is – for some professionals – an “I’ll get to it when I get to it” sort of thing. With government agencies getting trimmed and volatile stock and job markets, the time to engage digitally is now. Read more

The Observer: Internal Communications Strategies & Managing the Hidden Risk of Public Exposure

March 4, 2025 by Amanda Jenkins

Photo courtesy Canva

As J.P. Morgan CEO Jamie Dimon’s expletive-laden rant about work-from-home culture proved last month, there is no such thing as a truly “internal” message. The lines between internal and external audiences are
increasingly blurred.

The CommCore Observer: Is it Time to Change the Channel?

January 24, 2025 by Andrew Gilman

*Photo by Berke Citak on Unsplash.*

X (Twitter) is so 2024. Do you feel stuck using the same social media channels? Are you still performing tasks manually without embracing AI?

The CommCore Observer: A Checklist for Navigating Shifting DEI Landscapes

December 17, 2024 by Andrew Gilman

*Photo by Hannah Busing on Unsplash.* DEI – Diversity, Equity & Inclusion – is a shifting landscape. Over the last few months, a number of well-known companies and organizations have adjusted or dropped their policies.

The CommCore Observer: When Clever Marketing Creates a Crisis

November 18, 2024 by Andrew Gilman

In a recent piece for lbbonline, we analyzed an unintentional, but avoidable situation where a marketing plan was perceived as insensitive by customers and caused a backlash, protests and a boycott. Read more

Cybersecurity Awareness Month: The Power of Transparent Communication

October 26, 2024 by Andrew Gilman

October is Cybersecurity Awareness Month. It’s also the awareness month for Breast Cancer, National Economic Awareness, Diversity Awareness and several other worthy issues and causes.

Being one of many is not an excuse for putting off the need to take stock of digital assets, revisit your plan and insurance policies, and improve defenses. Read more

AI Deepfakes: A Looming Threat in the PR & Crisis Communication Landscape

October 7, 2024 by Andrew Gilman

The rise of deepfakes — highly realistic, AI-generated videos or audio recordings that can be fabricated to make it appear as if someone said or did something they never did — creates another challenge in crisis communications, preparation and response.

The Yes& CommCore Observer: Crisis Lessons for All Communicators- Planning for New Campus Disruptions

August 28, 2024 by Andrew Gilman

While history may not repeat itself, at the very least it often rhymes. We all remember the turbulence of the last academic year. The fallout included multiple resignations of university leaders, arrests and a huge drop in alumni giving.The

The Yes& CommCore Observer: Navigating What Employees Say on Social Media – or to the Media – During a Crisis

August 5, 2024 by Amanda Jenkins

During a communications crisis, the rapid release of information can lead to the spread of misinformation, which can harm an organization’s reputation, create panic, and complicate crisis management efforts.

Most organizations have a social media policy for employees about discussing workplace information.

CommCore Blog and News

The Observer: Media Training Tips to Master Reporter Cadence

The Observer: You Time–Effective and Persuasive Communications During Uncertainty

The Observer: Internal Communications Strategies & Managing the Hidden Risk of Public Exposure

The CommCore Observer: Is it Time to Change the Channel?

The CommCore Observer: A Checklist for Navigating Shifting DEI Landscapes

The CommCore Observer: When Clever Marketing Creates a Crisis

Cybersecurity Awareness Month: The Power of Transparent Communication

AI Deepfakes: A Looming Threat in the PR & Crisis Communication Landscape

The rise of deepfakes — highly realistic, AI-generated videos or audio recordings that can be fabricated to make it appear as if someone said or did something they never did — creates another challenge in crisis communications, preparation and response.

The Yes& CommCore Observer: Crisis Lessons for All Communicators- Planning for New Campus Disruptions

The Yes& CommCore Observer: Navigating What Employees Say on Social Media – or to the Media – During a Crisis

During a communications crisis, the rapid release of information can lead to the spread of misinformation, which can harm an organization’s reputation, create panic, and complicate crisis management efforts.

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