CommCore Blog and News

What Were They Thinking?

What Were They Thinking: 76ers Storytelling Cements Team Bond

Of Snakes, UFOs, Coffee and Quantum Theory: CommCore’s Nick Peters “What Were They Thinking?” video blog explains the 76ers’ Winning Secret.

Read more

Arconic CEO’s Iconic Self-Destruction

CommCore SVP Nick Peters discusses how former Arconic CEO, Klaus Kleinfeld lost his job after sending one of his investors an ill-advised letter.

Read more

Nivea’s Anti-Perspirant Ad Doesn’t Pass the Smell Test

CommCore’s Nick Peters weighs in Nivea’s ill-advised Facebook ad campaign

Read more